Export Pricing Calculator
Build an indicative export price from production, logistics, and target margin.
Cost inputs
Enter every cost that goes into delivering the shipment.
Gross margin as a percentage of the selling price.
Optional — shows per-unit price and profit.
Indicative Export Price
FOB excludes international freight and insurance. CIF includes everything up to destination port. Neither includes import duties or VAT at destination.
Cost breakdown
Need a professional pricing report?
Download a signed PDF report with full cost breakdown, margin analysis, FOB and CIF prices, per-unit economics, and a unique reference number — saved to your IMEXLOG account.
Why use the IMEXLOG Export Pricing Calculator
Correct margin math
Uses the standard trade formula — Margin ÷ (1 − margin), not a naive markup.
FOB and CIF built in
See both prices instantly — pick the one matching your Incoterms.
Cost-aware breakdown
Visual breakdown by factory, logistics, international, and profit.
How export pricing works
The standard export pricing formula converts total landed cost into a defensible selling price given a target gross margin:
This uses the correct margin formula — dividing by (1 − margin) — not a simple markup. If you want a 20% gross margin, dividing by 0.80 gives you a price where, after removing costs, 20% of the price remains as profit.
Related trade tools
Frequently asked questions
What is an export pricing calculator?▾
An export pricing calculator builds an indicative export price by adding all costs — production, packaging, inland transport, port/documentation, freight, and insurance — and applying a target gross margin. It gives you a defensible price to quote to international buyers.
How is export price calculated?▾
The standard formula is: Export Price = Total Cost ÷ (1 − Target Margin%). This ensures that after the margin is deducted from the selling price, your costs are still covered. IMEXLOG's Export Pricing Calculator handles this formula automatically.
What is the difference between FOB and CIF pricing?▾
FOB (Free on Board) price includes production, packaging, inland transport, and loading onto the vessel at the port of origin — but not international freight or insurance. CIF (Cost, Insurance, Freight) includes the FOB price plus international freight and cargo insurance to the destination port. This calculator lets you build either.
Is the Export Pricing Calculator free?▾
Yes, the IMEXLOG Export Pricing Calculator is completely free with no sign-up required. If you need a professional report with detailed breakdown and reference number, you can optionally purchase one for $4.99.
What is included in the Professional Export Pricing Report?▾
The Professional Export Pricing Report includes full cost breakdown by category, total cost, gross profit, suggested export price, margin used, date and time stamp, and a unique reference number. It is saved to your IMEXLOG account for quotations and records.
What is a good gross margin for exports?▾
Gross margins vary widely by industry — 15–25% is typical for commodity goods, 25–40% for branded or specialty products, and 40%+ for high-margin categories. Always confirm what is normal for your category and market before quoting.
Does the export price include customs duty at destination?▾
No. This calculator produces a price up to CIF or landed export — it does not include import duties, VAT, or taxes at the destination country. Those are typically paid by the importer under most Incoterms (except DDP). Use the IMEXLOG Landed Cost Calculator for destination-side costs.
Can I use this calculator for wholesale or domestic pricing?▾
Yes, but it is optimized for exports. For domestic or wholesale pricing, use the IMEXLOG Wholesale Pricing Calculator, which is tuned for distribution and retail margin structures.
Trade Guidelines
Full reference for international trade — Incoterms, documentation, customs, compliance.
IMEXLOG Trade Desk
Source, verify, connect, and move — coordinated by a dedicated specialist.
Need a freight or trade quote?
Use your export cost breakdown in an IMEXLOG request — and get a specialist assigned within 24 hours.