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MOQ Calculator

Estimate a minimum order quantity from fixed costs, unit contribution, and target profit.

MOQ inputs

Choose your MOQ mode and enter your costs.

Enter the target profit you want from this order.

💰 Cost inputs
USD

Tooling, setup, minimum freight, packaging design.

USD

Selling price − variable cost per unit.

USD

Used to calculate margin % and total revenue.

🎯 Target
USD

Total profit you want from this order.

📦 Packing

Used to align MOQ to full cartons.

MOQ Estimate

ModeBy target profit
Calculated quantity600.00
Break-even quantity200
Recommended MOQ600
Carton-aligned MOQ (20/carton)600
Cartons required30
Unit margin %55.56%
Profit at carton MOQ$10,000.00
Revenue at carton MOQ$27,000.00
💡 Carton tip: Supplier packs in cartons of 20. Ordering 600 units = exactly 30 full cartons.

This is a commercial planning model. Adjust for production batch sizes, carton quantities, and supplier constraints.

MOQ by scenario

See how MOQ changes at different profit multiples — useful when negotiating with suppliers or planning order sizes.

ScenarioRequired MOQProfit at MOQCarton-aligned
Break-even200 units$0.00200
Fixed + 25%250 units$1,250.00260
Fixed + 50%300 units$2,500.00300
Fixed + 100%400 units$5,000.00400
Fixed + 200%600 units$10,000.00600
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Need a professional MOQ report?

Download a signed PDF with MOQ by scenario, carton-aligned recommendation, per-unit economics, and a unique reference number — saved to your IMEXLOG account.

Why use the IMEXLOG MOQ Calculator

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Three MOQ modes

Calculate by target profit, target margin, or pure break-even — pick the model that fits your negotiation.

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Carton-aligned

Rounds MOQ up to full cartons so your order matches supplier packing — no partial cartons.

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Scenario comparison

See MOQ at 5 different profit levels side by side — perfect for supplier negotiations.

How MOQ is calculated

MOQ is the order quantity required to cover fixed costs and reach a profit target. It answers the question: "How many units must I order for this deal to make sense?"

Break-even MOQ = Fixed costs ÷ Contribution per unit
MOQ (with profit target) = (Fixed costs + Target profit) ÷ Contribution per unit
Carton-aligned MOQ = ceil(MOQ ÷ units per carton) × units per carton

Contribution per unit is selling price minus variable cost — the amount each unit contributes toward covering fixed costs and generating profit.

Related trade tools

Frequently asked questions

What is MOQ?▾

MOQ stands for Minimum Order Quantity — the smallest number of units a supplier or manufacturer will accept in a single order. Suppliers set an MOQ to make production runs and shipping economical.

How is MOQ calculated?▾

MOQ = (Fixed costs + Target profit) ÷ Contribution per unit. Rounding up to the nearest whole unit gives a practical MOQ. IMEXLOG's MOQ Calculator applies this formula and rounds the result.

What is break-even MOQ?▾

Break-even MOQ is the number of units required to cover all fixed costs with zero profit: Break-even MOQ = Fixed costs ÷ Contribution per unit. This is the absolute minimum you should order — below this, you lose money.

Is the MOQ Calculator free?▾

Yes, the IMEXLOG MOQ Calculator is completely free with no sign-up required. If you need a professional report with a detailed breakdown and reference number, you can optionally purchase one for $4.99.

What is included in the Professional MOQ Report?▾

The Professional MOQ Report includes the MOQ mode used, all inputs, calculated MOQ, recommended carton-aligned MOQ, break-even point, per-unit contribution and margin, and a unique reference number. It is saved to your IMEXLOG account.

How does carton packing affect MOQ?▾

If your supplier packs in cartons of, say, 20 units, the practical MOQ must be a multiple of 20. IMEXLOG's MOQ Calculator rounds the calculated MOQ up to the nearest whole unit — you can then adjust by entering a carton quantity.

Does MOQ include shipping costs?▾

Fixed costs in the MOQ calculation should include all costs that do not vary with quantity — including one-time shipping setup, tooling, packaging design, and any minimum freight charges. Recurring per-unit costs are captured in the unit contribution.

Can I use this calculator for import MOQ?▾

Yes. The MOQ Calculator works for any trade scenario — import, export, or domestic. Just enter your fixed costs (order setup, minimum freight, inspection) and your unit contribution.

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Trade Guidelines

Full reference for international trade — Incoterms, documentation, customs, compliance.

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IMEXLOG Trade Desk

Source, verify, connect, and move — coordinated by a dedicated specialist.

Ready to place the order?

Use your calculated MOQ as part of a sourcing request on IMEXLOG — and get a specialist assigned within 24 hours.

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